Frank Lloyd Wright
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Blog by Massimiliano Mauriello. Issues about management, project management, managerial accounting, financial accounting... pills, tips, news... what's going on the Web, as well as other interests of mine.
A great book I read last year in 2008. I was very pleased to directly receive the book by one of its authors, my online friend Bea Fields, completed with an autograph of her.
The very modern and updated book gives a deep insight in the peculiar way the so called Generation Y approches work and life.
From Chapter I "The Roots of a Generation" :
"Echo Boomers. The Connecteds. Generation Y. Millennials.
This isn't a list of rock bands, but the numerous names attacched to the generation of young people who were born after 1980. And there are 74 million of them in the United States right now, a population that will soon outnumber the Baby Boomers who have dominated the workplace for two generations."
"Here is a generation of young adults who have never been without the Internet or cell phones.The Soviet Union existed only in their history books. To "Google" is a verb and text messaging is their email."
"Gen Y, as a Group, has tremendous influence in our culture, with a powerful impact on the workplace. On teh job, they are interacting with members of others generations - Gen X, baby Boomers, and the Silent Geneartions. Each generation brings its own perspective and set of tratis, but how do you bridge the ever-widening gap between so many interconnecting age groups ?"
"…..The reliance on the Internet and text messaging to communicate within their socila network has reduced many social and interpersonal skills. The have great expectations and "I want it now" impatience that confounds their managers and employers."
"As our stash of fascinating insight continued to grow, we saw the need to share it with others who have been unable to find a way to live, work, and play with these unique youth. In this book, we offer perspective on the upbringing that has created the Gen Y mindset by letting the experts speak for thenselves. We deliver their knowledge and advice to help you grasp the core essence and unrealized potential of this segment of the population".
"This book is about busting myths, not people. Gen Y has been accused of being self-serving, lazy and disrespectful. We'll explore the realities of these myths, revealing a generation of young people who are dedicated to volunteerism and making a positive change in their world. We'll show you that these highly self-sufficient individuals welcome leadership and respect the value of older mentors."